What's Rarely Measured Matters Most

revenue growth

1197: The CFO Who Learned Finance by Owning Sales | Sinohe Terrero, CFO, Envoy

Sinohe Terrero still remembers the timing. He joined Envoy in January, only to see the workplace transformed just two months later as offices around the world shut down because of COVID. The company had been building products for offices, but suddenly, almost no one was going to the office, Terrero tells us. That abrupt shift…
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1195: When Finance is at the Center of the AI Code Revolution | Jean Compeau, CFO, Sonar

When Jean Compeau joined Sonar as CFO in March 2025, AI coding was not yet dominating industry conversations. By the summer and fall that followed, however, the landscape had shifted dramatically. Today, AI agents are producing software code at a pace that humans cannot easily verify, creating both opportunity and risk. That shift sits at…
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1191: From Complexity to Clarity: Building Operational Maturity | David Forlizzi, CFO, Salsify

When David Forlizzi describes Salsify, he begins with a simple observation: “We all use it every day.” Unlike some of the highly technical software businesses where he previously spent his career, Salsify's value proposition is visible to anyone who shops online. Product content sits at the center of the company's platform, Forlizzi tells us. Whether…
Listen to the Episode Below (0:38:33)
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1174: How a Hard Reset Reignited Momentum | Aidan Viggiano, CFO Twilio

In 2023, stepping into the CFO role at Twilio, Aidan Viggiano faced a defining reality: “the first hard call was a layoff,” she tells us. The company had surged during the pandemic as digital communications accelerated, but by mid-2022, growth slowed while profitability lagged. “We can’t be slowing in growth and not be profitable and…
Listen to the Episode Below (0:44:10)
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How Data Rewrote Capital Allocation | Guillermo Lopez, CFO, dLocal

At American Express, Guillermo Lopez overhauled a historically allocated $700M annual investment budget by building a data-driven ROI model that merged financial, platform, and customer data. The reallocation redirected capital to higher-return markets, generating an estimated $30M in incremental annual revenue—compounding year over year. Now Watch the Complete Episode Featuring CFO Guillermo Lopez of DLocal […]

When One Plus One Actually Equals Three | Matt Novick, CFO, TripleLift

At PlaceIQ, an unexpected acquisition inbound forced Matt Novick to deeply assess unit economics and true revenue and cost synergies. The experience reshaped his strategy: always be transaction-ready by understanding the business end-to-end, so finance can quickly evaluate opportunities, avoid misfits, and operate with strategic precision. Now Watch the Complete Episode Featuring CFO Matt Novick […]

1148: How Early Data Lessons Shaped Workday’s CFO AI Playbook | Zane Rowe, CFO, Workday

At first, we wondered why Zane Rowe was once again leading us back to Continental Airlines. With notable CFO tenures at VMware and EMC—chapters rich with transformation—surely there were fresh stories to surface. But as Rowe began tracing the logic behind flight profitability, route modeling, and data-rich decision making, the relevance snapped into focus. His…
Listen to the Episode Below (0:45:50)
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Turning Numbers Into Conviction | Amy Foo, CFO, Ignition

By listening to enterprise sales calls, Amy Foo uncovered why deal sizes had plateaued. Customers needed pricing flexibility to match seasonal demand. She introduced a pooled-seat model—annual rather than fixed monthly pricing—which let clients scale usage up or down. The result: enterprise deal values jumped six- to seven-fold. Now Watch the Complete Episode Featuring CFO […]

1116: The CFO Who Thinks in Full Color | Dan Zhang, CFO, ClickUp

When Dan Zhang joined ClickUp in 2021, she stepped into a company intent on unifying how the world works. Two years later, she entered the CFO office—just as ClickUp’s strategic bet on AI was beginning to reshape its platform and its future. ClickUp is not just a place where work is tracked, Zhang tells us—it’s…
Listen to the Episode Below (0:55:27)
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1108: Building Value in a Disrupted Industry | Kent Hoskins, CFO, Concord

Back in the early 2000s, when a recruiter lined up Kent Hoskins for a finance interview at Boosey & Hawkes, he came prepared to discuss guitar manufacturing. Instead, the executive immediately began quizzing him on music royalties—the recruiter had apparently misunderstood the brief. Hoskins didn’t get the job—at first. But two days later, he got…
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1054: AI as a Game-Changer for Revenue and Operations | Chris Nagy, CFO, SalesLoft

In March 2020, as global lockdowns disrupted industries worldwide, Chris Nagy encountered a pivotal moment as CFO. Overnight, his company lost 25% of its revenue due to the closure of in-person focus group facilities. Responding swiftly, Nagy redirected resources to fast-track a shelved video conferencing product. By year-end, the initiative recovered half of the lost…
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1048: Strategic Growth and Leadership in Hard Tech Finance | Sandra Wallach, CFO, Amprius Technologies

Sitting quietly at the back of a crowded GE conference room, a young Sandra Wallach diligently took notes during an executive briefing. As one of the newest inductees into GE's esteemed Financial Management Program (FMP), she was eager to absorb every detail. Unbeknownst to her at the time, this moment marked the beginning of a…
Listen to the Episode Below (0:51:14)
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