From Decks to Decisions: Turning Strategy Into Execution | Roy Hefer, CFO, Perk
In late 2022, as funding markets collapsed, Roy Hefer reframed Perk’s choices: accept punitive, dilutive capital or pivot to profitability. By trading growth for faster profitability, finance preserved control, avoided a down round, and made the company “default alive”—showing how framing options can shape strategy without forcing decisions. Now Watch our Episode Featuring CFO Roy […]
1151: Trust Is the Real Currency of Cross-Functional Finance | Roy Hefer, CFO, Perk
Learning That Matches the Job | Tim Vipond, Co-Founder & CEO, CFI
Tim Vipond shares how the Corporate Finance Institute is reshaping finance education to meet the demands of a rapidly evolving, AI-influenced workforce. With over 3 million learners worldwide, CFI focuses on practical, job-aligned learning designed to close skills gaps in modeling, storytelling, and technology. Vipond emphasizes the importance of designing training around real-world job descriptions, […]



