What's Rarely Measured Matters Most
When Kevin Rubin joined Alteryx, the company shifted from expensive, limited licenses to broad distribution. He led deep cohort and customer-journey analysis to engineer a predictable land-and-expand …
Continue Reading about Scaling Responsibly in an AI-Driven World | Kevin Rubin, CFO, Zscaler →
When Kevin Rubin arrived at Zscaler in May 2025, he joined an established organization following the retirement of the company’s longtime CFO, taking responsibility for continuing the work of a …
Bruce Schuman describes a strategic pivot from selling discrete data center components to delivering end-to-end solutions. As memory, storage, and connectivity became as critical as CPUs, finance …
At Intel, Bruce Schuman remembers walking into a meeting as a controller, proud of a product change his team had worked on “for months.” Then CFO Andy Bryant asked one question—one that reframed the …
Drew Laxton explains how clearly communicating strategy to sales teams—especially around setting a minimum deal size aligned with the company’s ICP—helped improve performance and morale. By grounding …
Continue Reading about When Planning Impacts Company Morale | Drew Laxton, CFO, Outreach →
When Drew Laxton looks back on the past year at Outreach, one moment stands out—not a transaction, but a plan. The company set its annual targets, executed against them, and then exceeded …
