Curative’s transformation from pandemic testing to employer health insurance gives Wilson-Ciranna an unusual vantage point on growth, risk and operating finance. She explains why the company committed roughly $500 million to its insurance launch and how its zero-deductible, zero-copay model is designed to remove barriers that can discourage people from seeking preventive care or taking […]
1219: Building a Health Plan Around What People Actually Do | Tami Wilson-Ciranna, CFO, Curative
When Tami Wilson-Ciranna joined Curative in April 2020, the assignment came with what now looks like a spectacularly optimistic assumption: three months. “I met with Fred on a Tuesday and I started on Thursday,” she recalls. Fred Turner, Curative’s co-founder and CEO, was leading the company’s response to COVID-19, and Wilson-Ciranna—who had retired and become…
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