CFO Cristina Kim’s second week brought a pivotal shift: she caught herself stress-testing the company’s aggressive targets like an outside investor, then realized her role had changed. As CFO, her job wasn’t to score the plan but to help build it—guiding the team toward ambitious goals with discipline and shared ownership. Now Listen to our […]
1147: From Investor Lens to Operator Seat | Cristina Kim, CFO, Octaura
In her second week as CFO, Cristina Kim sat with Octaura’s leadership team reviewing a three-year strategy and ambitious 2026 targets, she tells us. As the numbers appeared on the screen, her instinct was to do what she had done for nearly two decades: probe what might go wrong, stress-test assumptions, and look for what…
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1092: Balancing Mission, Margin, and Market Share | Steven Miller, CFO, Warby Parker
It was Friday the 13, in March 2020, and Steven Miller was staring at a suddenly irrelevant budget. Hours earlier Warby Parker had shuttered every one of its 280 stores to protect employees and customers. “Remember that plan we just approved?” he asked the leadership team. “Forget it.” In its place he introduced PAR—Pause, Adjust,…
Listen to the Episode Below (0:47:20)