Listen to the Episode Below (00:38:54)
841: When Every Member Counts | Ilana Esterrich, CFO, American Coatings Association
Inside the world of trade associations, the 135-year-old American Coatings Association’s has never wavered in its dedication to answering the needs of professionals inside the paints and coatings industry. However, ACA members—like those of many associations these days—are becoming increasingly demanding when it comes to the value that they receive in exchange for their dues.…