It’s been compared to the end of America’s prohibition era — a $50 billion industry that will someday soon be legalized. Join us as Mike James, CFO of Terra Tech, shares his CFO mind-set and reveals how the legalization of cannabis, commonly known as marijuana, has given rise to a robust new business model hungry for growth.

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The Greenhouse Effect: More Turns, More Money

“If you look at piece of land, very often you grow one crop, maybe two, during the course of a year, whereas you take that same piece of land and place a greenhouse on it. You can now grow crops year-round, while controlling the environment and turning out product much quicker. In the case of cannabis, you can turn it 12 times a year.”

Cannabis: A Good-Natured Plant

Interview Links

Mike’s Site