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When Simplification Drives Scale | Erik Rothschild, CFO, Cin7

When Simplification Drives Scale | Erik Rothschild, CFO, Cin7

While at Sovrn Holdings, Erik Rothschild uncovered a hidden data source during a disruptive tech shift and partnered with engineering to build an internal analytics tool. NOW WATCH

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Now watch our complete episode featuring CFO Erik Rothschild of Cin7

CFO Erik Rothschild of Cin7 shares how an investor’s mindset, forged during the 2008 financial crisis, continues to guide his leadership approach. From building FP&A at Sovrn Holdings to stepping into the CFO role at Cin7, Rothschild has prioritized data-driven decisions, team evolution, and operational clarity. He emphasizes the importance of simplifying finance workflows, embracing automation, and aligning talent with business complexity. A pivotal moment came when he partnered with engineers to turn auction data into both operational insights and a customer-facing product—proving finance can be a catalyst for innovation across the business.

Strategic Mindset Highlights:

  • Build finance around business complexity
  • Treat every decision like an investment
  • Use data to spark innovation opportunities
1085: The Strategic Power of Curiosity | Erik Rothschild, CFO, Cin7

Filed Under: Video Episodes Tagged With: business impact, business problem lens, customer-facing product, data analysis, data science, digital advertising ecosystem, disruptive technology, finance role, incremental improvements, internal product, Machine learning, network testing, programmatic advertising, revenue increase

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